10 Questions to Ask When Interviewing Your Next B2B Digital Marketing Agency

Choosing the right digital marketing agency for your B2B company may sound as overwhelming as making the calculations for an Apollo rocket launch. It may also feel as risky as space travel: If you’ve never done it, working with a B2B digital marketing agency is a bold exploration of unknown territories.

Still, many B2B companies turn to external marketing services. For some, the drive is the lack of in-house resources; for others, it’s the need to innovate their marketing approach.

If you are considering collaborating with an external marketing partner, here are 10 of the most important questions you need to ask B2B agency. They can help you make sure your launch calculations are spot-on.

1. Do you have experience in our industry?

Bron en volledig bericht: MarketingProfs