How to Elevate Your Marketing Career From OK to Awesome

Young Professionals

In the fast-moving world of marketing, it’s easy to feel stuck. Here’s what you can do to get your career moving forward.

Speed holds serious weight in marketing. MarketingProfs’ Ann Handley, who champions the art of slow marketing to get faster results, describes the industry vividly: “fast-paced, always-on, agile, want-it-yesterday, mile-a-minute.”

So, when your career isn’t moving according to the pace of how you work, it can get pretty frustrating.

If you’re hustling in the fast lane yet feel stuck in a (career) traffic jam, you’re not alone. Marketing Week’s 2016 career and salary survey reveals this:

  • Marketers are ambitious.
  • They’re up for challenging work.
  • And they are often overworked and underpaid.

The study also finds that 68% of marketers consider career progression as “very important,” but 42% see insufficient opportunities for advancing their career.

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