Tag: Multichannel

TV is the ‘beating heart’ of a major campaign

19 september 2017

Digital developments and new platforms have their place, but TV can still act as the beating heart of any major advertising campaign, an industry figure …

Turnkey Marketing Clouds Fall Short, Here’s How You Can Build Your Own

21 augustus 2017

In the ever-expanding, technologically evolving marketing realm, marketers are expected to master more than ever before—multichannel automation, content personalization options, social sharing tools, and analytics, …

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