Tag: Retail Marketing;

Zo zorgt Alexandra Legro (Hunkemöller) voor consistente communicatie

19 juli 2017

Hunkemöller heeft de afdelingen marketing (ongeveer dertig personen) en omnichannel (zeg maar, e-commerce, twintig man/vrouw) door elkaar gehusseld en bij elkaar aan blokken gezet. Dat

ReEngineering Retail

4 juli 2017

ReEngineering Retail,  doet je beseffen dat oriënteren en kopen in de nabije toekomst niet alleen wordt ondersteund met, maar vooral ook wordt bepaald door technologie.

Retailers must avoid ‘spray and pray’ marketing

6 juni 2017

LONDON: Retailers are more likely to protect their return on investment from direct marketing and retain consumer engagement if they focus on relevant and highly

The era of price promotions is over

5 april 2017

One of the biggest and strangest reversals in recent marketing history is taking place, unnoticed by most, in the supermarket aisles of the UK. In

These are the four big retail trends coming in 2017

9 januari 2017

Online shopping has now reached a decade of maturity. We all use services like Amazon Subscribe & Save—and we do so through our phones, following

E-commerce drives retail experience

11 oktober 2016

E-commerce continues to change consumers' expectations of the retail experience, as businesses like Amazon raise the bar in terms of service and delivery and put

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