Tag: UX

Calm marketing: Could advertising benefit from being a little quieter?

12 februari 2019

A school of UX design thought posits that technology can become more useful to people if it becomes calm, that it should inform and create …

Delivering a good CX – the tangible reality of the brand and proposition made to the customer

12 april 2018

In a WARC Best Practice paper, How to develop an effective customer experience strategy, John Sills, a director of The Foundation, argues that many businesses are …

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