What Marketers Really Think About Brand Experience

20 april 2016
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A total of 81% of marketers believe customer experience is a better way to build brand performance than communications. However, only 52% of those marketers believe the brand experience they deliver to their customers is industry leading, according to an infographic based on a Brand Experience research report from Brandworkz and CIM.

Bron en volledig artikel: Marketingprofs

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